Local Services Lead Generation · CPL & Appointments

Qualified locals, delivered as leads.

HVAC, restoration, mold, med spa, and every service business in between: exclusive, smart-logic qualified demand, priced per lead or per booked appointment, your choice by service line.

$0
Lowest published CPL
$0
Per booked HVAC estimate
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Restoration leads in 6 months
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Exclusive, never resold

Get a CPL or Appointment Quote

Local Service Leads ✦CPL or Per Appointment ✦HVAC Leads ✦Restoration Leads ✦Mold Remediation ✦Med Spa Bookings ✦Exclusive Delivery ✦Call Tracking ✦Service-Area Targeting ✦Booked Calendars ✦Local Service Leads ✦CPL or Per Appointment ✦HVAC Leads ✦Restoration Leads ✦Mold Remediation ✦Med Spa Bookings ✦Exclusive Delivery ✦Call Tracking ✦Service-Area Targeting ✦Booked Calendars ✦Local Service Leads ✦CPL or Per Appointment ✦HVAC Leads ✦Restoration Leads ✦Mold Remediation ✦Med Spa Bookings ✦Exclusive Delivery ✦Call Tracking ✦Service-Area Targeting ✦Booked Calendars ✦Local Service Leads ✦CPL or Per Appointment ✦HVAC Leads ✦Restoration Leads ✦Mold Remediation ✦Med Spa Bookings ✦Exclusive Delivery ✦Call Tracking ✦Service-Area Targeting ✦Booked Calendars ✦

The lead platforms built an industry on selling you to death.

Leads shared with your competitors

The big home service lead platforms sell the same homeowner to everyone in the zip code, then charge you again next month.

Chasing numbers that never pick up

Paying per name means paying for wrong numbers, out-of-area addresses, and people who filled out a form six sites ago.

A calendar that swings with the season

Peak-season chaos and shoulder-season silence, because the lead flow was never engineered to smooth the curve.

No idea what a booked job costs

Marketing reported in clicks while the only number a service business can bank is the cost of a completed appointment.

Two models.
Your call.

Pay per qualified lead, pay per booked appointment, or mix the models by service line. All of it priced in writing before launch.

From $24 per lead

Cost Per Lead (CPL)

Qualified, exclusive leads delivered in real time for your office to close. From our published campaigns: $24 booked med spa consultations, $29 HVAC estimates, $38 roofing leads, and restoration campaigns producing 312 qualified leads in six months. Your market and service set your exact number, quoted in writing before launch.

Per booked slot

Cost Per Appointment

We carry the qualification and booking burden: confirmed appointments on your calendar with reminders and a documented no-show policy. You pay per booked slot, priced per market and service line, best for teams that want jobs instead of phone work.

Defined together

Mix and match by service line

Run CPL where your office excels at closing and cost-per-appointment where you want the calendar handled. The definitions, pricing, and dispute policy for both models are agreed in writing before a dollar of ad spend moves.

Service lines we generate for.

One qualification-first system across every local vertical, with published numbers where we have them. None of it runs on shared lists, for the reasons set out in our piece on the true cost of co-registration leads.

HVAC

$29 booked estimates from our published campaigns, tuned to seasonal spikes.

Water & Fire Restoration

Emergency-intent leads with call tracking, 312 qualified in six months.

Mold Remediation

Inspection-ready homeowners, with acquisition costs cut 46% in one rebuild.

Med Spa & Aesthetics

$24 booked consultations through offer-led campaigns with instant booking.

Plumbing & Electrical

Urgent-need and project leads screened for service area and timeline.

Landscaping & Exteriors

Project-based leads qualified on scope and property ownership.

Garage, Windows & Doors

High-ticket home improvement leads with in-form project screening.

Remodeling & More

Flooring, kitchens, baths, and general remodel demand on the same system.

Built as the opposite of the lead platforms.

Three commitments that flip the shared-lead model on its head.

Exclusive by contract

Every lead and appointment is generated for one business and delivered to one business. The shared-lead platforms built their model on selling a homeowner five times; we built ours on your close rate.

Qualified before billed

Smart-logic screening runs before a lead exists, so unqualified prospects cost us ad spend instead of costing you lead fees and office hours. The CPL is higher than junk vendors and the cost per job is lower.

Measured at the job

Contact rates, show rates, and close rates feed back into targeting weekly. When a zip or a creative sends lookers instead of buyers, it gets cut, which is how quality holds while volume scales.

Every lead accounted for

A ledger both sides can read.

Per-lead and per-appointment pricing only work with clean books. Our client portal keeps every delivery timestamped, source-tagged, and reconciled against billing.

A live lead ledger

Every lead and appointment timestamped, source-tagged, and reconciled against billing.

Breakdowns that cut the junk

Volume and cost split by campaign, creative, and zip in your portal.

A working feedback loop

Your close and show rates flow back into targeting, so quality compounds.

Reports you can read

CPL, cost per appointment, and cost per job in plain English, weekly.

Real-world proof

Local service businesses running on qualified, exclusive demand.

$24per booked consultation

Med Spa

Offer-led campaigns with instant booking flows kept treatment calendars full at a fraction of the industry cost per consultation.

$29per booked estimate

HVAC Company

Tightly themed campaigns and aggressive qualification turned seasonal demand spikes into a steady calendar of booked estimates.

-46%cost per acquisition

Mold Remediation Company

A rebuilt targeting stack and dedicated inspection landing page nearly halved acquisition costs while monthly job volume kept climbing.

From service area to steady pipeline

01

Define Qualified

Service area, job types, and what a bookable customer looks like for each service line, in writing.

02

Pick the Model

CPL, cost-per-appointment, or a mix by service line, priced for your market before launch.

03

Build the Funnel

Campaigns, qualification flows, booking calendars, call tracking, and CRM delivery wired end to end.

04

Launch Reviewed, Not Rushed

Creative, screening questions, and booking flows reviewed with you before a dollar is spent.

05

Deliver & Optimize Daily

Leads and appointments land in real time while targeting tunes against close and show rates.

06

Scale With the Season

Volume grows service line by service line, with seasonal curves smoothed instead of survived.

Every engagement includes the essentials.

No add-on fees for the fundamentals. These come standard on every local services engagement.

Get a Quote for My Service Line
CPL or Appointment PricingModel and price per service line, agreed in writing before launch.
Smart-Logic QualificationAdaptive screening on every form before a lead is billed.
Booking & Reminder FlowsConfirmed calendar slots with show-rate protection on the appointment model.
Call Tracking & RecordingEvery phone lead tracked to its source, with recordings for QA.
Exclusivity GuaranteeYour leads are yours. Never shared, never resold, contractually.
Live Portal ReportingThe lead ledger and full optimization log, in your client portal.

Frequently asked questions

What is the difference between CPL and cost-per-appointment pricing?

On CPL you pay per qualified, exclusive lead and your office handles contact and booking, best when your team closes well and wants volume. On cost-per-appointment we also handle qualification calls, booking, and reminders, and you pay only for confirmed slots on your calendar. Many clients mix models by service line, and both are priced in writing before launch.

What do local service leads cost?

From campaigns we manage: $24 booked med spa consultations, $29 HVAC estimates, $38 qualified roofing leads, and restoration campaigns producing 312 qualified leads in six months. Your exact CPL depends on your market, service line, and season; appointment pricing adds the booking work on top. Every quote is written before any spend.

Which local service industries do you work with?

HVAC, water and fire restoration, mold remediation, roofing, plumbing, electrical, landscaping, garage doors, windows, remodeling, and med spa or aesthetics practices, any service business where a qualified appointment has a clear dollar value. If your vertical is not listed, the system still applies, and we will tell you honestly whether the economics work.

Are the leads exclusive, unlike the big lead platforms?

Yes, contractually. Every lead and appointment is generated for your business and delivered only to you, never shared, resold, or recycled. The big platforms sell one homeowner to everyone in the zip code; your close rate is the casualty, which is exactly why we built the opposite model.

How are leads and appointments delivered?

In real time: leads into your CRM or a shared ledger with source tags and call recordings, appointments as confirmed calendar slots with reminder sequences. Disputed leads, out of area, wrong numbers, duplicates, go through a documented return process, and dispute patterns feed back into campaign optimization.

How do you handle seasonality?

Deliberately. Demand curves for each service line are mapped upfront, budgets flex with the season instead of fighting it, and always-on campaigns for shoulder-season services smooth the calendar. The goal is a steadier pipeline across the year, not one great month followed by silence.

Stop renting shared leads. Own your pipeline.

Book a call. We will define what qualified means for your service lines, quote CPL and cost-per-appointment side by side, and project realistic volume for your market.

  • CPL and cost-per-appointment quotes side by side
  • Qualification criteria for each service line, in writing
  • Realistic volume projections by season, no pressure